MustScream

Players During Sales

−20% sale, 29 Oct – 2 Nov 2026: Players averaged 158% more than the week before. In the week after, players averaged 90% more than the week before.

Average players from our own counts over the 7 days before each sale, while it ran, and the 7 days after, kept clear of the sales either side. Steam’s big seasonal sales lift the whole store, so not every rise is this discount alone. How we count